We revolt
They talk
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Change

WE ARE GLASNOST

The creative PR agency.
Our name reflects what we represent
Openness, transparency and change.
The term Glasnost comes from Nobel Prize laureate Mikhail Gorbachev,
who intended to bring openness to Soviet Union politics in the 1980s.
He thought open dialogue should be the weapon of choice in the battle for positive change.
So do we.

WE LOVE CHANGE

Better yet: it is the reason why Glasnost exists.
We are founded in 2012, the time that social media
started to influence the course of PR forever.
The relationship between brands and the public changed.
The new, complex and critical society demanded a new approach to PR.
We are convinced that ‘earned thinking’ should be the new norm,
Leaning on ideas that don’t need help to make an impact and get noticed.
At no time in history was this concept as important as it is now.
We are leading this revolution.

WE ARE ON A MISSION

To help brands make a positive impact
On people, culture and society.
Inclusive and sustainable.
To benefit our children and all generations after them.
As part of the Ace family, we create connected brands.
These are the brands of the future, that tick all the boxes
And add value to our daily lives.
We aspire to unite the world
And none can do this on its own.
We are in this together.

WE ARE YOUR COMRADES

An elite team of creative PR commandos.
We are open-minded, passionate and ruthlessly honest.
With a no guts no glory mentality
These qualities, as well as our equal-basis approach,
Are highly valued by our clients.
Our mission is to come up with the best solution,
Every single time.

WE ARE CREATIVE PROBLEM-SOLVERS

We create PR stories that leave a lasting impression,
Creative campaigns that demand attention
And content that begs to be shared.
We believe PR and brand promotion should be
Newsworthy, relevant and creative.
And should stir things up.
That is the power of earned.

Glasnost
We revolt, they talk.